Located on Palm Drive in Beverly Hills, 425 Palm is a limited collection of 20 luxury residences developed by etco Homes. To reflect this luxury we crafted a bespoke identity that blends classic elements with a contemporary aesthetic. A stately colour palette gestures to the signature pink of The Beverly Hills Hotel. Beyond the aura of Beverly Hills, 425 Palm will portray an authentic narrative through shared stories on what makes the suburb so unique and why people call it home.